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Online Bachelor of Arts in Business – Retail Management

Arizona State University’s online Bachelor of Arts in business with a concentration in retail management focuses on creating seamless and impactful consumer experiences. You’ll explore the strategies behind successful retail operations, learn to lead teams, optimize sales performance and adapt to evolving market trends. Upon graduation, you’ll be equipped to drive growth across local, national and global retail environments.

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Quick facts

Next start date:

Next start date: 08/20/2026


Total classes:

Total classes: 41

Weeks per class:

Weeks per class: 7.5

Total credit hours:

Total credit hours: 120

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Degree questions, answered

Have questions about the Business – Retail Management (BA)? Fill out this form and we’ll get in touch!

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Develop the knowledge and skills needed for leadership roles in the retail industry

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Will my diploma say 'online'?

No, Arizona State University’s diplomas don’t specify whether you earn your degree online or in person. All diplomas and transcripts simply say “Arizona State University.

Business and retail management courses

This degree prepares you to pursue leadership roles across the retail industry and beyond. Upon graduation, you’ll be a standout candidate for roles in compliance, customer service, advertising, sales and more.

W. P. Carey is advancing a school-wide effort to integrate artificial intelligence across the undergraduate business curriculum through a Mindful AI Triad framework: business knowledge, AI fluency, and ethical judgment. Curriculum enhancements currently underway will incorporate AI tools, applied use cases, and responsible use principles. This approach is designed to ensure graduates are prepared to lead thoughtfully and effectively in an AI-driven business environment.


Retail management jobs

As you pursue leadership positions in retail management, you can consider a wide variety of possible career paths. Graduates may apply for roles with a high degree of responsibility in compliance, customer service, advertising, sales and more. Career examples include, but are not limited to:

Advertising Sales Representative


Growth: -6.4 %
Salary: $64,820

Business Analyst


Growth: 8.8 %
Salary: $101,860

Compliance Manager


Growth: 4.5 %
Salary: $141,900

Customer Service Manager


Growth: -0.3 %
Salary: $69,500

General Manager (GM)


Growth: 4.4 %
Salary: $105,770

Purchasing Manager


Growth: 3.1 %
Salary: $148,080

Restaurant Manager


Growth: 6.4 %
Salary: $69,390

Sales Manager


Growth: 4.7 %
Salary: $148,270

Store Manager


Growth: -5.0 %
Salary: $48,520
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Renowned faculty inspire innovative approaches to business

The W. P. Carey School of Business faculty is passionate about innovative research and impact. Our school fosters an environment of global thinking, with a cohort of award-winning faculty from six continents around the globe and a student body that represents more than 100 countries. Faculty accolades include:

  • National Academy of Sciences members.
  • Renowned journal publications.
  • Speakers at national conferences.
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Renowned faculty inspire innovative approaches to business

The W. P. Carey School of Business faculty is passionate about innovative research and impact. Our school fosters an environment of global thinking, with a cohort of award-winning faculty from six continents around the globe and a student body that represents more than 100 countries. Faculty accolades include:

  • National Academy of Sciences members.
  • Renowned journal publications.
  • Speakers at national conferences.

How to apply

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Don't meet admission requirements?

You can still gain general admission to most online programs at ASU through Earned Admission. Through this pathway, you can demonstrate your ability to succeed at ASU by completing online courses with a 2.75 GPA or higher.

To begin, submit an application to ASU. An enrollment coach will reach out with more information if Earned Admission is right for you.

*Some programs may have higher admission requirements. You must meet all program requirements to be admitted.

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Don't meet admission requirements?

You can still gain general admission to most online programs at ASU through Earned Admission. Through this pathway, you can demonstrate your ability to succeed at ASU by completing online courses with a 2.75 GPA or higher.

To begin, submit an application to ASU. An enrollment coach will reach out with more information if Earned Admission is right for you.

*Some programs may have higher admission requirements. You must meet all program requirements to be admitted.

ASU building with a train in the foreground stating #1 in the U.S. for innovation

A world-class educational institution for charting your future

The W. P. Carey School of Business is one of the top business schools in the country. Our AACSB-accredited business school is committed to delivering excellent quality and value. Our U.S. News & World Report rankings reflect our commitment to academics, groundbreaking research and positive student outcomes.

#2


best online bachelor's in business programs

#4


best online master’s in business programs (excluding MBA)

#4


best online general management MBA programs

#4


best online business analytics MBA programs

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Tuition calculator

Use our calculator to estimate your full-time or part-time tuition fees for this program prior to any financial aid. Keep in mind that most of our students receive financial aid, which can reduce out-of-pocket costs. Learn more.

Two people, one in an ASU maroon graduation cap and gown with a flower lei, standing outdoors near palm trees.

Tuition calculator

Use our calculator to estimate your full-time or part-time tuition fees for this program prior to any financial aid. Keep in mind that most of our students receive financial aid, which can reduce out-of-pocket costs. Learn more.

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