Online bachelor’s degrees in communication
The Princeton Review ranks communication as the second-best college major based on job prospects, salaries and popularity. This online Bachelor of Science in Communication is useful in many careers, as it explores how this area of study fits into everyday life. Not only can you learn how conversational processes create, maintain and transform identities, workplaces and communities, but you also can gain a foundational knowledge of relevant theories and research methods.
With an emphasis on workplace and organizational interactions, this online communication degree can give you conceptual knowledge and practical skills to convey a message. Important competencies associated with this bachelor’s degree in communication include how to lead a team, manage multiple events or campaigns simultaneously, speak or present on behalf of your organization and write content that conveys key messages to the right audience.
Courses cover subjects including:
- Human communication.
- Conflict and negotiation communication.
- Research methods in communication.
- Persuasion and social influence.
- Leadership in group communication.
Regardless of which professional route you pursue, this bachelor’s degree can provide you with the necessary tools to understand, analyze and respond to communication problems and opportunities in various contexts.
Possible careers include:
- Community consultant.
- Copywriter.
- Public relations specialist.
- Sales manager.
- Social services director.
The online Bachelor of Science in Digital Audiences taps into a newer communication area as consumers shift their attention to the web. Traditional communication methods can no longer guarantee the reach that digital can produce, so it’s important to learn how to share messages through this platform in a way that resonates with the intended audience.
Assisting in your preparation for opportunities in digital communication, this bachelor’s degree can teach you how to use digital and social media to enhance an organization’s reach, building competencies related to optimization, social strategies, audience research and analytics. This program can also help you build proficiency in areas like SEO, Google Analytics and Google AdWords to help prepare you to meet organizations’ needs for individuals with knowledge of the technical side of media.
Courses cover subjects including:
- Audience research and behavior.
- Coding.
- Digital media literacy.
- Media and society.
- The digital audience.
Possible careers include:
- Communications specialist.
- Digital analyst.
- Public relations associate.
Pairing valuable communication expertise with an adaptable business foundation, the online Bachelor of Arts in Business with a concentration in communication can improve your interactions in the workplace through a better understanding of message-related behaviors. The curriculum examines these themes through tasks like conveying information and crisis communication.
Courses cover subjects including:
- Communication, conflict and negotiation.
- Communication in business and the professions.
- Communication training and development.
- Small group communication.
You can utilize the knowledge gained from this business communication degree daily in your career as this area continues to grow into a distinct professional field.
Possible careers include:
- Human resource manager.
- Public information officer.
- Social and community service manager.
- Social media manager.
Exploring global mass communication issues from several dimensions, including societal, political, economic and technological perspectives, this online Bachelor of Arts in Mass Communication and Media Studies can serve as an asset for a variety of careers across multiple industries. Examining the theory around many media and communication subjects, the mass communication degree curriculum can provide you with a deeper comprehension of media’s growing importance, power and influence throughout the world.
Courses cover subjects including:
- History of mass communication.
- Media issues in American pop culture.
- Race, gender and media.
- Visual communication.
By looking at an array of topics within mass communication, such as pop culture, political communication and social media, course content connects to the real world, showing students how this area of study can play a role in many professional opportunities.
Possible careers include:
- Broadcast news analyst.
- Communications teacher.
- Reporter.
- Social media specialist.
Understanding the science behind consumer behavior and the role marketing can play in any organization is a central tenet of the online Bachelor of Science in Marketing degree. By examining the field professionally and within society, this online marketing degree can help you build skills in analysis, product and service development, advertising and promotion management, sales management and more. Throughout the program, you can learn about the distinct nature of marketing activities in multiple facets of a business’s operations.
Courses cover subjects including:
- Competitive marketing strategy.
- Marketing management and leadership.
- Marketing research Consumer behavior.
- Services marketing strategy.
Learning to steer organizations in the right direction using the fundamental knowledge gained from earning a marketing degree can involve several core competencies, including evaluating and selecting optimal strategies, communicating persuasively to colleagues and the public, and analyzing how a company aligns with its market to best achieve business objectives.
Possible careers include:
- Advertising manager.
- Marketing manager.
- Market research analyst.
- Sales manager.
Bringing together information, writing, multimedia and communication technology, this online technical communication degree can teach students how to produce, design and manage information using traditional methods and developing technologies. With a focus on making technical content understandable and available to many content consumers, students develop a wide range of knowledge and skills, including the ability to collaborate, respond to specific audiences and structure content.
Courses cover subjects including:
- Copyright and intellectual property laws.
- Writing for digital media.
- Technical editing Information in the digital age.
Project-based coursework in these areas offers material relevant to students’ daily lives and future careers, giving this bachelor’s program an applied focus to help you succeed after graduation. Because the curriculum offers more than just writing courses, you’ll gain insight into topics such as visual communication, web authoring and the user experience.
Possible careers include:
- Content strategist.
- Document management specialist.
- Information designer.
- SEO specialist.
- Technical writer.
